Only three weeks after the royal wedding, media analysts have concluded that Pippa Middleton is now the most popular Middleton, in terms of media coverage. While Kate Middleton has enjoyed relative privacy during her Seychelles honeymoon, Pippa has catapulted into the spotlight, with over 60 stories broadcast and printed about her last week alone.
Pippa gained prominence thanks to her appearance in a classy, form-fitting white gown during the royal wedding, followed by subsequent fashion success. She is pictured heading back to her BMW in London on Friday, carrying shopping bags and looking elegantly put together in a printed dress and tan jacket. Brian Merron from Kantar Media Intelligence conducted the survey, and claimed that trends show Pippa may be in the spotlight to stay. She better get used to the paparazzi!