The Marketing and Strategy Department of the Amsterdam Business School, University of Amsterdam, has developed a questionnaire to study different types of entrepreneurs.
Your participation is very important to help build an accurate picture of the emerging forms of entrepreneurship.
Participation Criteria: You are the owner of an online business that sells a product or service.
The questionnaire consists of 25 questions and requires approximately 10 minutes of your time to complete.
The authors of the study are Dr. ir Mark AAM Leenders, Professor, Department of Marketing, Amsterdam Business School, University of Amsterdam, and Jennifer Chasey, recent MBA graduate from Amsterdam Business School.
Dr. ir Mark AAM Leenders' main research interests are marketing strategy and innovation. His publications appeared in journals including Marketing Science, International Journal of Research in Marketing, Journal of Management, Journal of Product Innovation Management, Industrial Marketing Management, Journal of Cultural Economics, Long Range Planning, European Journal of Management, Journal of Media Management, and Technology Analysis and Strategic Management.
Jennifer Chasey is a MBA graduate with Honors from the Amsterdam Business School at the Universiteit van Amsterdam, and holds a BS in Architectural Engineering from the University of Texas at Austin. She is experienced in international business development in the mobile web and online education services in Europe and Japan, and civil engineering land development project management dealing with large-scale commercial and public-sector projects in America, and has managed project teams and client relations, marketing activities, and digital content management.